Many people think that leaflet distribution might not be effective in today’s time and age. They believe that this is the age of everything digital. Hence, flyers and leaflets may fail to cause enough ripples. On the contrary, leaflet distributions are more effective nowadays than ever. A leaflet distribution company in Belfast makes use of many effective methods of getting your business message across. These methods have also been proven and have yielded strong results. Here, we are going to take a look at some of these effective methods.
3 effective methods of leaflet distribution:
Here, we have put into perspective three effective ways a leaflet can get your message across.
- Shared distribution:
Shared distribution is an extremely popular and cost-effective option. It is also known to yield fantastic results. The shared distribution strategy consists of delivering your leaflet along with other non-competing leaflets of your choice. This way, one message can help highlight and reinforce the other message. This way, the price is also much cheaper than that of a Solus leaflet drop. However, among all these benefits, there is a small caveat here. The shared campaign dates might be less flexible since you will have to tie up with the other leaflet.
- Solus distribution:
This type of distribution is slightly more expensive. This option can help laser focus the customer’s attention. With this mode of distribution, you can deliver one leaflet through each door during the drop. Though a Solus drop is more expensive than shared distribution or a shared drop, it gets your message directly to your target audience. Moreover, with this type of drop, you have absolute freedom with the time and what exactly you can put through the letterbox. There is absolutely no constraint on what you can convey through your leaflet.
- Business-to-business distribution:
Lastly, there is the business-to-business leaflet distribution. It involves highly targeted delivery of many promotional materials, such as brochures or flyers directly to other businesses. This strategy is sometimes utilised in quite a lot of industries where the products or services are directly tailored for other business use only. This can increase brand visibility and can help drive sales.
All these methods of leaflet distribution are tried and tested. They can bring you significant leads and quality conversions in highly targeted ways. For quality leaflet distribution in Belfast, get in touch with First Choice Distributions. We can help you skyrocket your reach and make quality conversions.